The most important thing to look at when you need a customer relationship management system (CRM) is whether or not it is specifically intended for health care practices. There are many systems out there, but healthcare requires different reports, contact with customers, and cross-referencing abilities. In addition, it’s important to have the support that you can call on that understands your needs and health care system requirements.
Once you’ve met those basics, it’s time to look at what the CRM provides those – and more. You’ll want to consider operating systems, devices that you can use to access it, cost, scalability, and support. Consider what you need, and what will help you marry your systems.
Veeva Medical CRM
Veeva was founded in 2007 and is considered one of the leaders in healthcare cloud-based software. It can be accessed through any device, and it allows emails to be sent internally and to/from customers. In addition, it gives your customers an easy way to make appointments wherever and whenever they are. If you’re worried about training and support, they provide helpful documentation and offer training in person, online, through webinars. In case you’re stuck, they also have a live rep 24 hours a day. It scales for small, medium, or large providers, and features document storage and territory management. Pricing is only available by request.
Salesforce Health Cloud
Salesforce Health Cloud was founded in 1999. It is cloud-based customizable software meant for medium and large organizations. It features a 360-degree view, allowing its users to create recovery plans and real-time communication with patients and their caregivers. Dashboards that are provided make tracking accounts and focusing your marketing efforts easy. Pricing begins at $25 per user per month and a free trial is available. Training is provided through documentation and live online classes and webinars. Support is offered online and during regular business hours.
HC1 Healthcare CRM
HCI was founded in 2011 and offers cloud-based services for health systems, physicians, and laboratories. It provides real-time care and its benefits include accounting integration, medical billing, patient records management, and appointment scheduling. As part of its system, it normalizes, organizes, and visualizes laboratory, medication, and genomic #data. Its communication options are robust, including automated alerts to patients for follow-ups and even seasonal disease reminders. Pricing is provided on request, but a free trial is available. Training is provided through documentation, live online classes and webinars, and in person. Support is offered online and during regular business hours.
Evariant Healthcare CRM
Evariant Healthcare CRM is a cloud-based platform intended for large healthcare organizations. The system focuses on managing patient acquisition and retention. Using multiple data sources, it delivers on the spot insights to provide world-class patient experiences. Features include audience targetings, patient communication, physician management, and predictive analysis. Pricing is provided on request, and no free trial is available. Training is provided through documentation, live online classes and webinars, and in person. Support is offered online with a live rep available 24/7.
PatientPop was founded in 2014 and uses social-media forward thinking. The system is meant to be used by private practice physicians and multi-provider practices. It uses websites and social media accounts to allow patients to request and schedule appointments from anywhere. Patient histories are automatically sent to providers when the appointments are made, and after the appointment, patient surveys are also sent to the patients. Features include patient registration, patient scheduling, patient billing, and physician scheduling. Pricing is not provided, but it is per user per month. Training is provided through documentation, live online classes and webinars, and in person. Support is offered online during business hours.
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